Vintage Speedworks and Tag-Heuer honor Porsche racing heritage by unique artworks
Aim:
In 2022 the creative teams of Vintage Speedworks and Tag-Heuer worked closely together in a design project. The main target was to show the close relation and heritage between Tag-Heur and Porsche.
After some brainstorm sessions and initial renders, the team created a large scale Porsche 964 inspired sculpture with a height of 2 meters. The intention was to select local artists close to the Tag-Heuer boutiques, to paint every sculpture is a very unique way.
Creation:
During the design and manufacturing of the artworks, the teams cooperated with Adriano Stellino from AS-Design which created the 3D design and ensured that the manufacturing was done on a high quality level. The process from 3D CAD, to a wooden mold, to the final wall-sculptures was very demanding, but definately resulted in a high-end artwork.
Final creations
The large sculptures have been painted by local artists from Japan, Dubai, France and others. Every piece is unique and tells a very different story fitting its location. Tag-Heuer also wrote a very nice article on one of the Sculptures which was painted by Hydrane and exhibited at Watches and Wonders 2022.
Custom projects
Vintage Speedworks is looking forwards for more custom customer projects & adventures. A detailed description of this process can be found here, and is applicable for Sculpures and paintings.